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Festival
Director Speaks
Delhi
International Arts Festival is positioned as India’s ‘Signature
Festival’ and efforts are on to place it on the international
cultural map so that it attracts artistes, writers, connoisseurs
and tourists from all over the world and serves as a significant
platform for cultural diplomacy. Cutting across geographical
barriers and looking beyond cultural stereotypes, DELHI
INTERNATIONAL ARTS FESTIVAL (DIAF) is a rare bouquet of all
forms of art including literature that unifies the globe into
one aesthetic. The festival is not just the capital’s but the
entire nation’s first such arts initiative.
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ABOUT THE FESTIVAL
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MISSION
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BELIEF
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FUNDING
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DIAF SUPPORTERS : 2007-10
About the festival
Delhi International Arts Festival
is positioned as India’s
‘Signature Festival’ and efforts are on to place it on the
international cultural map so that it attracts artistes,
writers, connoisseurs and tourists from all over the world
and serves as a significant platform for cultural
diplomacy.
Cutting across geographical barriers and looking beyond
cultural stereotypes,
Delhi International Arts Festival (DIAF)
is a rare bouquet of all forms of art including literature
that unifies the globe into one aesthetic. The festival is
not just the capital’s but the entire nation’s first such
arts initiative.
Delhi International Arts Festival, the first multi-art,
multi-venue annual cultural festival made its debut in
December 2007 and spanned over 17 days. The following year
DIAF
took shape of an umbrella festival for several
shorter duration arts events over 24 days, in addition to
having a core-curate Festival. October 2009 saw
DIAF
celebrating the ‘Countdown to the Commonwealth Games
2010’, with a 12 day Festival spread over 50 venues and
playing host to almost 2000 artistes.
DIAF
has already
shown signs of influencing the cultural landscape of the
city of Delhi. This Festival which gave to Delhi a rich
artistic skyline for three years now, comprising visual
and performing arts, films, literature, cuisine etc., is
designed to involve and sensitize the local community to
the multi-dimensional facets of the various art forms from
all over the world by providing a common ground for
interaction between the artists and the mass audience.
The
Delhi International Arts Festival
is therefore important
and necessary for the audience, the artist and for the
community in general, driven as it is with its sustained
cultural energy.
Mission
Our mission is to be the most exciting, innovative and
accessible Festival of the arts this part of the world,
and thus promote the cultural, economic and social
projection of India as a global soft power. The high
visibility of India as a diverse, dynamic, peaceful,
multicultural, refined and tolerant nation will also serve
to attract potential investors from around the world.
Through bilateral and multilateral activity primarily in
art and culture, India is projected as a meeting place of
ideas.
The Delhi International Arts Festival
provides an annual
opportunity for Indian and International business houses
to develop a strong visionary profile. The festival
encourages people to people cultural and emotional ties
and helps interfacing between the artistic and business
communities. This powerful projection of India in the
world serves as a cogent tool for cultural diplomacy
and
cultural tourism.
Belief
We, at
DIAF, believe that aesthetics are never
compartmentalized by forms or controlled by countries.
Creativity is a notion constantly in search of new
contents and forms.
DIAF
looks forward to inviting art
projects from other parts of the world and opening new
avenues for explorations of different approaches to the
development and creation of artistic works. It also
believes in reviving and re-projecting many
ancient
traditional art forms of India and the sub-continent
thereby creating newer audiences and opportunities for
continuation of intangible heritage. In this sense the
festival committee has taken the first step towards
offering a new and unique model that is
non-judgmental of
the art forms presented and non-bourgeois.
DIAF
brings global perspective in terms of aesthetic and
artistic experience into the city simultaneously offering
local artists the opportunity to interact and perform in
an international context.
Delhi International Arts
Festival
is a cultural confluence where boundaries
dissolve and the idiom of one world comes alive.
Funding
The Festival is responsible for funding all its
activities. As a not-for-profit organization and a
registered charity, its budget is a carefully balanced mix
of income raised from donations, fundraising and
sponsorship, along with public
sector grants.
70% of the Festival’s expenditure is allocated directly to
meeting the costs of presenting performances, artists’
fees and travel, local hospitality, hiring the venues, and
paying the technical costs involved with staging events.
The remaining 30% of the budget is spent on marketing,
fundraising and administration.
Yet in its nascent stage,
the Festival heavily depends on Collaborations and
partnerships to ensure larger numbers of venues, art forms
and participating artistes as also for publicity and wider
reach.
The Union Ministry of Culture, Union Ministry of Tourism,
Union Ministry of Information & Broadcasting, Indian
Council for Cultural Relations, Sangeet Natak Akademi,
India Tourism Development Corporation, Ministry of
Textiles, Indira Gandhi National Centre for the Arts,
Directorate of Film Festivals of India, National School of
Drama, National Gallery of Modern Art, Sahitya Akademi,
Lalitkala Akademi, National Museum, National Archives,
Doordarshan, the National Television and the Govt. of NCT
of Delhi and the Zonal Cultural Centers have been
invaluable partners of DIAF over the last three years.
DIAF Supporters - 2007-
10
Principal Sponsors
The Times of India and Airtel
Corporate Sponsors
Exim Bank, Unitech, Ericsson, Radisson, Tata,
Seagrams, Rosebys, Rahul Sales Ltd.,
Public Sector Sponsors
ONGC, IFCI, Oil India Ltd, GAIL India Ltd.,
Indian Oil Company, BHEL, HPCL, BPCL, MMTC, STC,
TEA Board, ONGC Videsh, NTPC, NHPC, PEC, PTC,
REC, Rites, BSNL, IRCTC, Konkan Railway, CONCOR,
NFAI, SAIL India Ltd., Power Finance Corporation
Ltd., Union Bank of India, IFFCO, IRCON
Foreign Govt Collaborators
Alliance Francaise, Pro-Helvetia, Mexican
Embassy, Australian Embassy, Austrian Embassy,
Embassy of Japan, Embassy of Turkey, Embassy of
Sri Lanka, Embassy of Malta, Embassy of
Tanzania, Embassy of Paraguay, Embassy of
Belarus, Embassies of Uzbekistan and Slovekia,
Embassy of Poland, Visual Industry Promotion
Organization, French Embassy, Embassy of Italy,
Embassy of Egypt, The Canada Council for the
Arts, British Council.
Support in kind
The Lalit, ITC Maurya, The Park, Le Meridian,
The
Ashok, Hotel Janpath, Fortune Select Hotel,
Habitat
World, Spicejet, The Bahai house of Worship,
Osian’s
Connoisseurs of Art, The Cathedral Church of
Redemption,
Sacred Heart Cathedral, Neemrana Foundation,
Epicentre,
Municipal Corporation of Delhi, Archeological
Survey of
India, India Islamic Cultural Centre, Crafts
Museum, Copal
Arts Pvt. Ltd., S.G. Chan dra Foundation, JD
Centre of Art,
UNODC, Surabhi Foundation, Miranda House
College, DLF
Promenade, DLF Place, DLF Select City Walk, J C
Dceaux,
PVR Cinemas, First City, Delhi Diary, Buzz in
town.com,
98.3 FM - Radio Mirchi, Times Now, One Ocean,
National
Handicrafts and Handlooms Museum, Sri Aurobindo
School of Mass Communication, HCL Technologies,
SUN
Foundation, Capital City Minstrels, Apparao
Galleries,
Rock & Raaga, Disney, Amnesty International,
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We are hugely indebted to our partners, sponsors and
collaborators whose support is vital to the Festival’s
ongoing success. Their valued commitment ensures that we
can continue to build a world class program. All
benefactors have a unique relationship with the Festival
and enjoy unrivalled access to performances and special
events
Have you been engaged or inspired by the Festival?
Seen a special Festival performance or enjoyed the
city in all its vibrant life? The Delhi International Arts
Festival would not exist without the support of
Ministries, Semi-Govt. Organizations, Corporations, PSUs’,
Trusts, Foundations, and Individuals. We would love you to
join them and help create an unparalleled cultural equity
for India
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